Having a page that stands out goes a long way. Every good webpage has something that it can be remembered by. It is important for your webpage to do the same.

One popular browser refuses to comply with the standards, so you get browser incompatibility. Learn some ways that webmasters can deal with the problem other than praying that Microsoft will have a change of heart.

What is the worst mistake or bad habit that a webmaster can have? What blunder drives your visitors away in droves?

Can the company provide every thing necessary to get the web site on line and working or will you have to find other companies to take care of parts of the solution such as, domain registration, search engine optimization, updates, and hosting? Will the site be done professionally with attention to detail? Ask to see working examples, not just screen shots, and see if their sites are legible, easy to navigate, load quickly, and are aesthetically pleasing to look at.

A sharp and compelling Internet presence is critical in modern business. And even more so during a slow economy, where sales conversion and customer experience can mean the difference between thriving and surviving. The question is, what are the fundamental elements of a Web site that make it an effective marketing tool?