Has the economy got you down? Are all the best jobs looking for skills that you can’t afford to go back to school for? Building websites can provide a high tech education while putting money back into your pocket.

Today, web application development is big business. The amounts of investment funds being poured into web applications is staggering yet one wonders whether this investment is generating the desired results. A web application generally has to work harder than to be a passive application that doesn’t get visitors engaged. Clearly, in today’s tough economic times, web applications development must be aligned with a company’s marketing goals.

PHP today is the most widely used back-end programming language used on the Web. PHP is an open source language, which effectively means it is free to use, it’s very well supported with tons of books and online resources and it is the choice language of literally tens of thousands of Web developers.

Any venture must essentially have a goal or a purpose. Is the primary purpose of your website sales or information? Who is your target audience? Who will be the people that will visit your site? Who will be the majority of your visitors?

If you have decided to build your own website, locate an online guide that can walk you through the necessary steps to create your site, and that also provides helpful tips. However, before you get started on that you should find a suitable domain name. The name should be easy to memorize, because it is one of the most important aspects that can determine website success or failure.